GANT
For GANT we developed a series of character profile videos, spotlighting inspiring individuals and their unique experiences. The first video featured New York-based band Infinity Song, capturing their journey and the vibrant, challenging reality of life in New York City. The video explores how the city shapes their music, their identity, and their sense of community.
INVITING ACTORS AND CREATORS
For GANT, we created a character-driven video series that explores authentic stories through profiles of actors, creators, and musicians, highlighting the brand’s commitment to individuality and creativity. In the first video, we featured New York-based band Infinity Song, capturing the unique challenges and inspirations they draw from living in the city. By spotlighting a diverse array of talents—from actors to musicians—the series aims to expand GANT's brand image, connecting it with artistic expression, resilience, and the vibrant energy of creative communities.